Saturday, September 29, 2012

Getting crunchy with Krispy's Kingdom




It's been awhile since I've reviewed ANYTHING, so I'll use the excuse that I was busy this summer or maybe I'll just put it down to procrastination.

We start off the fall season with a shop that I have long admired, Krispy's Kingdom. Many of her designs have a scrapbook-like feel in that she uses layers of textures and imagery. These background use varying colors, graphics and techniques.

Corporate identity is Krispy's Kingdom's specialty. It is refreshing to see a designer on a Print-On-Demand site that obviously knows the rules of typography and pays keen attention to how it integrates with images to make a product conceptual, rather than just using it as an afterthought.


This Smile business card is a prime example of an image reminiscent of a scrapbook page. Different textures and image styles are layered in a collage. Line art, a damask pattern and an image of textile stitched onto the the background gives this a multi-dimensional and casual feel.
This Heart Scraps business card uses a variety of patterns in the soft faded hearts giving it a textural quality. The top is reminiscent of corduroy fabric and the font blends well with the illustration in giving it a light-hearted feel.


Soft girly pink and green colors make this Old Hollywood business card and rack card great choices for a nail/hair salon, spa, or for anyone in the beauty industry. The ornate frame is traditional, but softened with the addition of the polka dots juxtaposed with the striped slightly grungy backgrounds.
Another example of textural quality is used here on this Je t'aime business card for a wedding specialist. A faded, cream damask goes well with the sage green color making it an ideal selection for the wedding industry.


Although this textural layering effect is a specialty of Krispy's Kingdom, she also excels at conceptual corporate identity design. The following few business cards are examples of clean and simple design effectively conveying an air of professionalism. They pay particular attention to the beauty of negative space and typographic balance.
This Molly Kristine business card is simple but striking. A balance is made between the brown panel containing the business name and the specialties of the business. The white rule breaks up the colors and lends airiness.
Simple, clean and striking. The design on this Minute Design business card reveals balance in the negative space and the varying weights and colors of the logotype.
This business card for a nursery school features a stylized image of a tree on top of a circle that seems to act as a metaphor for the earth. The tree is a symbol for growth and new beginnings which fits well for a nursery school or any education-based business. The green, browns and pale blue add to the organic feel.
A simple and gorgeous business card that uses a turquoise transparent panel over a cropped photograph of a woman's face. The photo is intriguing due to its cropping with the typeface being modern and clean.
This cute Sit Spot business card is brilliant. It immediately conveys the business focus via the simple illustration of the dog with the two type varieties working cohesively within the speech bubble.

Multicolor whimsical polka dots serve as a main graphic element for this 5 Toes series business card and flyer that works well for a childcare or healthcare provider. The cursive font is appropriately youthful.


Readers of this blog might be aware of our love in featuring full corporate identity packages. This series called "Love is in the Air" not only includes business card, but also a letterhead, feedback card, flyer and others not displayed here. The illustrative line art is whimsical with bold red and turquoise making a vibrant color palette.


These are all examples from a designer who knows typography and how to blend it with imagery to make impressive business products. You'll find these plus hundreds of other superb business products at Krispy's Kingdom and Cheeky Paperie's Zazzle shops!

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